Websites that fail to meet AODA (Accessibility for Ontarians with Disabilities Act) standards put themselves at risk of legal action, fines, and reputational damage. This is especially important for US businesses serving Canadian customers or Ontario residents.
In this guide, we cover the legal framework, real-world case studies, and steps businesses can take to mitigate risk in 2025.
Understanding AODA and Its Reach
What is AODA?
AODA is Ontario’s legislation that ensures accessibility for people with disabilities across all digital platforms. Websites, mobile apps, and online services are required to adhere to accessibility standards, particularly WCAG 2.1 Level AA.
Who Must Comply?
- Businesses with a digital presence targeting Ontario or Canadian audiences
- Companies offering goods, services, or information online
- Even US-based websites can face cross-border enforcement
Case Study: Bank Inaccessible Online – US financial institution faced complaints from Canadian users due to inaccessible website features.
Legal Risks of Non-Compliance
Potential Fines and Penalties
- Ontario authorities can impose administrative fines for non-compliance
- Repeat violations may trigger higher financial penalties
Civil Lawsuits
- Individuals affected by inaccessible websites can pursue legal action
- Class-action lawsuits are increasingly common for businesses ignoring AODA
Case Study: Small eCommerce Retailer faced a legal complaint after its online store was not accessible to screen reader users.
Reputational Damage
- Negative media coverage and social media complaints
- Loss of trust with both Canadian and international customers
- Reduced engagement and potential revenue loss
Common Website Accessibility Violations
- Missing alt text on images and multimedia
- Non-captioned videos for hearing-impaired users
- Keyboard navigation failures
- Forms without accessible labels
- No accessibility statement or update log
Case Study: Library Hotel Employee Portal – delayed compliance led to reduced usability and complaints from users with disabilities.
Steps to Mitigate Legal Risk
| Step | Action | Key Details |
|---|---|---|
| 1 | Conduct Accessibility Audit | Evaluate all pages for AODA compliance gaps |
| 2 | Update Content | Add alt text, captions, headings, and clear labels |
| 3 | Technical Enhancements | ARIA roles, responsive design, keyboard navigation |
| 4 | Document Compliance | Accessibility statement and update records |
| 5 | Ongoing Monitoring | Regular audits after content updates |
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Best Practices for US Businesses
Align with WCAG 2.1 Standards
Follow Level AA standards for text, images, videos, forms, and navigation.
Implement Accessibility Policies
- Make accessibility part of your workflow for content and web updates
- Include staff training and accessibility awareness
Test Across Devices and Assistive Tech
- Screen readers, keyboard-only navigation, and mobile accessibility
- Continuous testing ensures ongoing risk mitigation
Case Study: Discord Accessibility Suit – highlights importance of accessible features for digital platforms with international users.
FAQs
Can US websites face AODA enforcement?
Yes, if they target Ontario users or offer services to Canadian residents.
What is the main legal risk?
Fines, civil lawsuits, and reputational damage from non-compliance.
How often should accessibility checks be done?
Regularly, especially after site redesigns, content updates, or new product launches.
Can compliance be outsourced?
Yes, professional services like Get ADA Alert specialize in AODA compliance and risk mitigation.
Conclusion: Compliance as Risk Management
Ignoring AODA compliance is not just a legal risk—it’s a business risk. Accessibility enhances user experience, builds trust, and protects against lawsuits. US businesses targeting Ontario should act proactively to secure their websites and services.
Secure Your US Business from AODA Liability
Get ADA Alert provides US businesses with complete AODA compliance solutions, from audits to full remediation, ensuring your website is safe, accessible, and legally protected.
Don’t wait for a complaint—protect your digital presence with expert cross-border compliance support.